“ The growing popularity of the Beacon Street Girls book series, the healthy role model messages which resonate with moms, and the loyalty of our readers should make this a very good yea... ”
Beacon Street Girls offers stylish room decor and other unique Christmas gifts for girls.
Lexington, MA (PR WEB) December 1, 2005 -- The Beacon Street Girls’ new line of holiday gifts for girls will be sure to please even those most exacting of consumers — girls 9 to 13. These savvy shoppers know just what they want, and the Beacon Street Girls deliver the goods with colorful and unique gift and room décor items for pre teen girls. These holiday gift ideas are based on the popular Beacon Street Girls book series that has already attracted more than 200,000 readers nationwide.
Expected to be among the most popular of the new gift offerings are the room décor items. Highlights of the new line include a black velvet squishy pillow, a brightly-colored flower petal pillow that includes a Beacon Street Girls journal, and several door pillows decorated with fun slogans on either side, which can be hung from girls’ bedroom doors.
Other new products include sleepover bags, tote bags, fleece throws, and clutches. “Our new line of fun, age-appropriate products is based on research with our customer base and their parents, and represents what girls really like,” says Addie Swartz, founder of the Beacon Street Girls brand.
“The growing popularity of the Beacon Street Girls book series, the healthy role model messages which resonate with moms, and the loyalty of our readers should make this a very good year,” Swartz predicts.
The series’ contemporary storylines encourage girls to express their individuality, work through problems, and make smart choices.
Lake Rescue, the sixth volume of the friendship/adventure series, was just published in October. The theme of Lake Rescue, a class trip to the White Mountains, and the important topic of childhood obesity, is sure to resonate with the series’ young fans.
So far, Beacon Street Girls has attracted major media coverage from The Los Angeles Times, The Boston Globe, Working Mother, and other publications.
Beacon Street Girls is a multimedia brand created by B*tween Productions, a privately-held company founded in 2002. The company’s mission is to empower and provide girls with strong role models in the media saturated world they live in.
Product samples and digital photography available upon request.
